New Sequence is a venture studio & marketing agency for brands that are not afraid to stand out
We’re experts at crafting, testing, and executing powerful narratives to skyrocket your company’s growth.
Our expertise and know-how allow us to establish your brand as a respected leader and authority in your niche and attract the qualified customers, partners, and investors your company needs to thrive.
Our mission is to accelerate real-world value blockchain projects towards mass impact and adoption.
Since the beginning of time...
We have used stories to make sense of our world and to share that understanding with others.
Stories are a familiar pattern of human communication.
So we gravitate towards them.
Stories take the separate and make it integrated.
They’re how we communicate facts, perspectives, and learnings to each other.
Stories are the single reason why any brand is valuable
Why is a t-shirt worn by CR7 worth thousands of dollars?
Why is a Gucci bag so expensive when there are other bags out there made from the same materials?
Why should I choose you over your competitors?
Most people would answer:
- Because my product is better
- Because I have feature xyz
- Because we own a cute office cat named “Satoshi”
People buy on emotion and then justify with logic.
So, while having product competitive advantages is a huge card on your deck…
It will take more than that to convince people to buy from you.
Using mental triggers, fomo and fake scarcity tactics to sell more like many marketers do, will eventually hurt how people perceive you and affect their emotional decision-making.
Instead, craft narratives and stories that position your brand effectively.
Highlight your advantages and connect with people on their beliefs, struggles, passions and motivations.
Raise their awareness on the depth of their problems and position your product as the solution in an engaging, impactful and persuasive way.
Then success will come in the form of sales, investment, respect, and sustainable growth.
If you want a plan to achieve all of this and more, let’s have a chat and get to know each other. Because at the end of the day…